ABSTRACT
Handbook of Hospitality Strategic Management provides a critical review of mainstream hospitality strategic management research topics. Internationally recognized leading researchers provide thorough reviews and discussions, reviewing strategic management research by topic, as well as illustrating how theories and concepts can be applied in the hospitality industry. This book covers all aspects of strategic management in hospitality.
The depth and coverage of each topic is unprecedented. A must-read for hospitality researchers and educators, students and industry practitioners.
Preface, Michael Olsen, Jinlin Zhao Associate Professor; Part 1 Strategy in general; Chapter 1 Travel 2015: scanning the environment—the next big thing in travel and tourism, Marvin J. Cetron President, Frederick J. DeMicco Professor & ARAMARK, Owen Davies; Chapter 2 Scanning the business environment, Jorge Costa; Part 2 Strategy as investments in competitiveness; Chapter 3 The development of international hotel chains in Europe, Paul Slattery, Ian Gamse, Angela Roper; Chapter 4 Industry critical success factors and their importance in strategy, Nicolas S. Graf; Chapter 5 Hotel investment risk: what are the chances?, Elie Younes, Russell Kett; Chapter 6 State-of-the-art cost of capital in hospitality strategic management, Melih Madanoglu Assistant Professor; Chapter 7 Competitive methods of multinational hotel companies in the new millennium (2000–2007), Jinlin Zhao Associate Professor, Wei He; Chapter 8 The importance of intangible assets: trends and patterns, Francis A. Kwansa, Cynthia Mayo, Tevfik Demirciftci; Chapter 9 Recent findings regarding hotel brand and strategy, John O’Neill Associate Professor, Anna Mattila Professor of Services Marketing; Chapter 10 Strategic alliances in the hospitality industry, Prakash K. Chathoth; Part 3 Core competencies; Chapter 11 Resource allocation decisions and organizational structure, Robert J. Harrington, Michael Ottenbacher; Part 4 Functional competencies; Chapter 12 Strategic human resource management: high performance people system as core competencies, Kevin S. Murphy, Michael D. Olsen; Chapter 13 Investing in information technology to goasis:row firm value, Daniel J. Connolly; Chapter 14 Strategy execution and implementation—achieving strategic goals through operations, Peter Jones, Alan Parker; Part 5 Decision-making; Chapter 15 Leadership in the hospitality industry, Joseph J. West, Sabina Tonarelli-Frey; Chapter 16 The organizational culture and its role in executing strategy, Chris Roberts; Chapter 17 Measuring co-alignment, Marcia H. Taylor, Michael D. Olsen; Part 6 Implementation; Chapter 18 Innovation and strategy implementation: the key challenge in today's competitive atmosphere, Sander Allegro, Rob de Graaf; Chapter 19 Strategy models and their application to small- and medium- sized enterprises, Amit Sharma; Part 7 Strategy and multiunit issues; Chapter 20 Factors influencing entrepreneurial orientation of ethnic minority small- and medium-sized hospitality enterprises, Levent Altinay, Fevzi Okumus; Chapter 101 Conclusion, Michael Olsen, Jinlin Zhao Associate Professor;
