ABSTRACT
Mass media can, and often do, play a critical role in policy-making. The typical view of media is that they matter in the early stages of the policy process-that media can help to set an agenda, which is then adopted and dealt with by politicians, policy-makers, and other actors. The impact of media is rarely so constrained, however. Our argument here, in short, is that media matter, not just at the beginning but throughout the policy process.
