Sustainable Business

A critique of corporate social responsibility policies and practices

Authored by: Timothy Luke

Routledge International Handbook of Sustainable Development

Print publication date:  March  2015
Online publication date:  March  2015

Print ISBN: 9780415838429
eBook ISBN: 9780203785300
Adobe ISBN: 9781135040727

10.4324/9780203785300.ch21

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Abstract

This chapter rethinks the policies and practices of corporate social responsibility (CSR) programmes since their emergence during the 1980s and 1990s in the USA. Many firms – both large and small enterprises – typically deploy sustainability rhetoric as part and parcel of their routine commercial agendas to demonstrate a willingness to engage in many community outreach, cultural sensitivity, and environmental justice practices that have been endorsed by local chambers of commerce as well as transnational lobbies for global corporations. These policies often are adopted as either tactical reactions or principled responses to ethical and political pressures put on the business sector by local, national, or global anti-corporate movements.

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