ABSTRACT

Among the relationships between food, tourism and media, food journalism emerges as a specialist journalism that focuses on food and gastronomy as crucial identity, leisure and tourism ingredients. In order to investigate how legacy media builds a food-based storytelling, this chapter analyses the representations of food and tourism in Spanish newspapers during the period 2005–2015. Drawing from both a quantitative and qualitative approach, results show that the communication of food is based on the close relationship between identity, people and landscapes. Food narratives are predominantly featured by local products and wine, food fairs and festivals as tourist attractions and destinations