ABSTRACT

Today’s tourists appreciate the benefits of a smartphone’s convergence and connectivity in providing travellers with access to multiple media platforms. This transmedia process provides a valuable interface to a vast array of tourist experiences. At the same time, some tourists reject the mediatization of tourist activities in certain cultural environments. Here, interviews with tourism managers and surveys of visitor experiences at the Museum of Old and New Art (MONA) in Hobart, Tasmania, and the World Heritage Organization listed Port Arthur Historic Site (PAHS), also in Tasmania, Australia, provides an account of smartphone use in the context of cultural tourism.