ABSTRACT
Destination attachment has emerged as an important concept in the destination marketing literature. This chapter reviews the conceptual foundation of the concept, its antecedents and outcomes. The chapter proposes a theoretical model that can be used to further our understandings of the concept in the tourism field. It is clear that much like the concept of place attachment, destination attachment is multi-dimensional. However, the interactive elements, whether psychological, social and geographical, are not well understood. It will be necessary for future studies to examine, for example, attachment in the virtual world, the role that sensorial experiences play in the formation of attachment, and the relationships within a destination that either strengthen or weaken attachment.
