The Impact of Individual Differences on Attitudes and Attitude Change

Authored by: Pablo Briñol , Richard E. Petty

The Handbook of Attitudes

Print publication date:  September  2018
Online publication date:  September  2018

Print ISBN: 9781138648258
eBook ISBN: 9781315178103
Adobe ISBN:


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In this chapter, social psychology’s major research findings regarding the role of individual differences on attitudes and attitude change are presented. We describe specific dimensions along which people differ (personality, motivations, chronic attitudes, and naïve theories) and analyze these dimensions in terms of their impact on attitudes and persuasion and the processes by which they have their effects. The review is divided into four main sections.

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