The value implications of coopetition

Authored by: Jako Volschenk

The Routledge Companion to Coopetition Strategies

Print publication date:  September  2018
Online publication date:  October  2018

Print ISBN: 9781138736894
eBook ISBN: 9781315185644
Adobe ISBN:


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When considering the value implications of coopetition, it is important to have a robust way to describe the created and appropriated value. This chapter describes the coopetition value matrix (CVM) as a typology and diagnostic tool to describe and analyze the types of value that are created for different stakeholders. The CVM uses stakeholder theory and the five capitals model as departure points

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