ABSTRACT
There are many overlapping concepts of trust within philosophy. These are multiplied still further when we look to other disciplines – such as psychology, economics, and sociology – and when we reflect upon our ordinary ways of thinking and talking about trust. Sometimes trust is thought of as an emotionally thrilling leap into the dark; sometimes it is pictured as a bloodless pragmatic choice, based on cost-benefit analysis. Paradigmatic settings for trust vary from our most intimate personal relationships to our interactions with government, media, or corporate brands. And we talk of trusting what someone says, trusting someone to do something, or simply trusting someone, all to varying degrees.
