ABSTRACT

Design and real estate are inherently intertwined, but this linkage is not easy to dissect or analyze without encountering the obvious danger of oversimplification. Design is often closely associated with an emphasis on form and aesthetics, while real estate has a focus on implementation and process. The interaction between these two fields inevitably creates new perspectives and methods, and sometimes, possible hybrids that bring valuable additions to the existing repertoire of design and development vocabularies, prompting new ways of thinking as we construct a workable, even innovative, urbanism for the future. Despite the differences in focus, real estate and design share certain intrinsic commonalities. Both contribute powerfully to building physical environments that reflect vision and imagination. Both offer a unique array of knowledge, operational skills, and intelligence that must be synthesized to produce a suitable outcome or product, whether a set of drawings or a fully finished building (Wang, 2015: 16).