The light touch

The Nigerian movie industry in a low policy environment

Authored by: Jade L. Miller

The Routledge Handbook of Global Cultural Policy

Print publication date:  September  2017
Online publication date:  September  2017

Print ISBN: 9781138857827
eBook ISBN: 9781315718408
Adobe ISBN:

10.4324/9781315718408.ch37

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Abstract

What is successful cultural policy? Cultural policy research catalogues a broad spectrum of efforts national and local governments have taken to spur and support sustainable creative industries, from the national Indian government granting industry status to the film industry in order to spur investment, to South Korean initiatives to send its future producers and pop stars abroad to internationalise markets, to more local efforts to create walkable arts districts à la Richard Florida’s platonic ideal of a creative city (2002). Initiatives like these have served to support the transformation of burgeoning artistic production into sustainable creative industries (or, in other cases, may have represented ill-considered governmental expenditures with little to show for it).

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