01275cam a2200289Ii 45000010014000000080041000140200034000550200034000890200034001230200030001570240032001870350021002190500026002400820019002662450089002852460044003742640058004183000041004764900064005175050135005816500023007166500024007397000018007637760053007818300065008348560086008999781315850696180706s2016    enkad   ob    001 0 eng d  a9781315850696q(e-book : PDF)  a9781317913443q(e-book: Mobi)  a9781317913450q(e-book: ePub)  z9780415729925q(hardback)7 a10.4324/9781315850696 2doi  a(OCoLC)958100937 4aHF5415.32b.R677 201604a658.8342bR86904aThe Routledge companion to consumer behavior analysis /cedited by Gordon R. Foxall.30aCompanion to consumer behavior analysis 1aAbingdon, Oxon ;aNew York, N.Y. :bRoutledge,c2016.  a1 online resource (xxiii, 443 pages)1 aRoutledge companions in business, management and accounting0 apt. 1. Introduction -- pt. 2. Behavioral economics meets marketing science -- pt. 3. Behavioral interpretation of consumer choice. 0aConsumer behavior. 0aMarketing research.1 aFoxall, G. R.08iPrint version: z9780415729925w(DLC) 2015008848 0aRoutledge companions in business, management and accounting.40uhttps://www.routledgehandbooks.com/doi/10.4324/9781315850696zClick here to view.